A 6 month project to create and execute a marketing strategy to increase our daily users to 2000 by Month 5 and convert 50 premium users by Month 6.
Our founding means we are not allowed to contract for the actual marketing, only the preparation a of marketing strategy.
1. Develop a marketing strategy in preparation for 2022-23 academic term (12 weeks)
2. Monitor campaign and feedback on success of campaign and suggestions for updates (12 weeks)